Senior Demand Generation Manager
Posted a week ago by EF Recruitment
Our client a global organisation specialising in financial software is now seeking a talented Senior Demand Generation Manager to manage marketing activities and programs for their UK operations. This is a 12 month contract based in central London, a hybrid role.
Duties:
- Design, own and report on a robust media testing plan across demand generation, with the goal of clearly showing impact of campaigns on business performance
- Plan integrated funnel, funnel demand generation campaigns through: Brand, Display, Video, Content, Whitepapers, Case Studies, Webinars, Events, High Quality Leads and Sales Enablement.
- Stay abreast of changes in the marketing environment and coordinate market research projects.
- Manage ongoing relationships with different marketing vendors.
- Working closely with creative and content teams.
- Ensures that project/department milestones/goals are met and adhering to approved budgets.
Skills:
- Solid experience in leading demand generation initiatives
- Experience across PPC, Social and Content Syndication - with a lead generation focus
- Ability to work closely with the broader Performance Marketing & Website teams to ensure demand generation best practices and data driven website touchpoints for lead generation are installed
- Experience with software tools such as Salesforce, Eloqua, tableau
- Prior experience working in the FinTech/B2B sector
Benefits
- Global company
- Excellent team support
- Free breakfast
- Possible extension.
- Type:
- Contract
- Start Date:
- ASAP
- Contract Length:
- 12 months
- Contact Name:
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- Telephone:
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- Job Reference:
- JBLN240709
- Job ID:
- 221971498
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