Role

Our client is at the forefront of a revolution in men’s hair styling & grooming. We are dedicated to providing top-tier grooming products and services. Our mission is to elevate the grooming experience for men through innovative products and exceptional customer service. We are looking for a dynamic and creative Digital Marketing Executive to join our team and help us reach new heights.

The Digital Marketing Executive will be responsible for developing, implementing, and managing our digital marketing strategies to increase brand awareness, drive online sales, and build a loyal customer base. This role requires a blend of creativity, analytical skills, and a passion for the grooming industry. The successful candidate will work closely with Directors, gaining autonomy and decision-making powers quickly, ensuring their strategies align with our vision and goals.

The position is office based only.

Duties and responsibilities

• Strategy Development: Create and execute comprehensive digital marketing strategies aligned with business goals.
• Content Creation: Develop engaging and relevant content for our website, blog, email campaigns, and social media platforms.
• Social Media Management: Manage and grow our social media presence across all platforms, including Facebook, Instagram, Twitter, LinkedIn, and others.
• SEO & SEM: Optimize website content for search engines and manage pay-per-click advertising campaigns.
• Email Marketing: Design and implement email marketing campaigns to nurture and convert leads.
• Analytics & Reporting: Monitor, analyse, and report on the performance of digital marketing campaigns using tools like Google Analytics and other relevant platforms.
• Collaboration: Work closely with the sales, product development, and design teams to ensure consistent brand messaging.
• Innovation: Stay up-to-date with the latest trends and technologies in digital marketing and apply them to our strategies.

Skills and experience

Education: 

• Bachelor’s degree in Marketing, Communications, Business, Digital or a related field.

Experience: 

• Minimum of 1-2 years of experience in digital marketing, preferably within the grooming or beauty industry.

Skills:

• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO tools, email marketing software, social media management tools).
• Strong understanding of SEO, SEM, and PPC strategies.
• Excellent written and verbal communication skills.
• Creative thinking with a keen eye for detail.
• Ability to analyse data and draw actionable insights.
• Experience with content management systems (CMS) and customer relationship management (CRM) software.

Attributes:

• Self-motivated and able to work independently as well as part of a team.
• Strong organisational and time-management skills.
• Passion for the men's grooming industry and staying up-to-date with market trends.
• Results-oriented mindset with a focus on achieving measurable goals.

Location
Leek

Benefits

• Competitive salary and benefits package.
• Flexible working hours.
• Opportunities for professional growth and development.
• A vibrant and supportive work environment.
• The chance to be part of an innovative and rapidly growing company.
• Pension scheme
• 28 days holiday (including bank holidays)